5 Seconds of Annoyance: PayPerPlay?
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So I was reading this article on IMNewsWatch.com about this new so called innovation. It is another form of advertising which is similar to PPC (pay per click) but this new system plays a 5 second audio-mercial. It is funny because I also received a couple emails about this new system asking to join and test out the system – with referral links ofcourse.
Ok so about this PayPerPlay thing – I was reading the landing page and found it to be a pretty bad idea. This PPP idea is made by NetAudioAds. It plays a small snippet of audio-mercial once a page loads for about 5 seconds. Do they give the option of pressing play to hear the audio, right now I think it does it on autoplay and I know that will be very annoying really fast.
NetAudioAdsâ„¢ Pay-Per-Play (PPP) advertising is an advertising channel that is set to take the web by storm. Because of the size and scope of this deal (backed by one of the BIG 5 search engines), PPP advertising will become a world wide business media event.
PPP works on a bid management system similar to Google AdWords and will compensate publishers just like Google AdSense but with one critical difference
Charles from NetAudioAds is releasing this unique but annoying advertising which is backed up by one of the 5 major search engines so he says. But if this is set on auto play I think it will be intrusive even if it is for 5 seconds, I would rather opt to play the ad or not. Similar to Adsense Videos, I opt to play the video or not.
Adjacent to this PPP, I have been receiving emails about this new system a couple actually. It is a good thing I have a ticket system. But I found it to be annoying because these emails were just written in hopes that I would join under their referral ID. While some bought domains with redirects, others with tiny url, and other just showing the affiliate link. Well I Googled some of the names and emails and found some interesting facts.
Xfep, which received the same email and which came up #1 for one of the names, received the same email from a person that is not networking properly but just acts as a damn spammer.
None of these people tried to build relationships with me, they didn’t give me the option to sign up without using their referral ID, and they are just plain old spammers in my book.
This is true, no one attempted to try to network with me but sell something. I know I am going on the fact of WIIFM (Whats In It For Me) but if you are promoting, try to make it sound personal and at least try to care what I will think when I read about a poor and soon to be annoying service.
I think Charles of NetAudioAds has a good concept, just hope he makes it optional to listen to this audio ads, because if I get on a website with audio-mercials I will definitely just leave the website. This is another reason why intelligent people suck. I know it is a good idea, but add some features to help the user experience not annoy them.
Oh man. Imagine that 5 second audio to play everytime you visit a blog. There’s no doubt that it’s just plain annoying. I would never sign up with a program like that.
If the payouts are going to be in the kind of region they promised, I see a lot of blogs signing up.
Even if they say that an ad is only played once to a user, it would still annoy me enough to (a) turn my sound off or (b) block the ad source.
I think I’ll go for (b)
[...] advertised to before you’ve even properly focused on the page. Well, a new project called PayPerPlay could be just the thing to make it happen. There aim is to pay publishers for playing 5 second [...]
[...] looks like Ian Fernando agrees with me in his post 5 seconds of annoyance. I am glad not everyone falls into the hype of tricking others into joining only to make more [...]
Firstly, I am not the owner of NetAudioAds… I was contracted to market the pay per play (PPP) deal to the world.
Second, PPP is not appropriate on blogs like this. Audio advertising is only appropriate in certain situations on certain websites on certain pages.
PPP audio ads are perfect on pages where videos are buffering (a 5 second audio ad plays while waiting). Audio ads are also a good way to add revenue for webmasters running AdSense driven sites.
There are many situations where PPP advertising is not appropriate and just as many where it is.
This consideration is up to the discretion of every website owner who may run PPP ads. They must take their visitor into consideration by only running these ads where appropriate.
Best regards,
Charles Heflin
Hey, Charles,
So what does a publisher get paid? If – as you rightly say- your service is geared for low-hanging junk adsense sites (and kind of places offering weather reports or free service) , the traffic coming to these sites usually doesn’t hang around for more than it takes to hit the return or click an ad to escape. Very un-targeted traffic.
If I were an advertiser interested only in branding and hoping to hit by numbers, I guess I’d be buying mass amounts of ads and not paying too much for each.
If you have no criterea for quality sites merely for mass reach, I assume we publishers would get little in return. you should be marketing this ad service along with a homemade adsense-site-generator…. make more money this way and annoy even more people (the surfers, not spammers).
Interesting,
With all the ads we are all being bombarded with on computer, I could care less if I heard a 5 second sound bite ad, and as a few mentioned, they will turn off their sound, just as many would do on annoying TV commercials, but guess what, it makes no difference, the webmaster still gets paid. I like it, and can’t wait for it to launch to supplement my Adsense revenues.
Good luck to all,
Interesting,
the more I research this concept, the better I like it, but like all new mediums, seeing is believing. I like the concept having seen my AdNONsense revenues dropping month by month while my site hits have increased. I can see this as a much better revenue source than Google, so I can’t wait to beta test PayPerPlay since it is free to see.
Good luck to all,
PayPerClick-PayPerPlay.com
I agree with Mike.
I think that audio ads will become so pervasive throughout the net that before long people will adjust to the new paradigm by a) Doing nothing, b) Blocking the ads from playing, or c) Signing up to market the technology because, despite all objections and reservations this thing is going to be HUGE…
All the best,
Frank
payperplayaudioadvert.com/video.html
Update:
Having continued researching concept, the more I look back the more I want to look forward to new mediums. It is not secret that Google faced the same negative reviews when PPC came onto scene, and for good reason, the advertising industry is a very competitive industry, so there will always be those who want to see a new medium fail, and this is what we are seeing on a few forums, potshots at best, so time will tell how this will turn out.
I have been in the advertising industry for years, and have been using PPC, both as an advertiser, and publisher since beginning, and one thing that is obvious, Adwords and Adsense PPC are on the decline. I welcome any new medium, and for those who want to blast it and pick it apart, that is fine with me, makes people research it a little deeper, and that is good. What we all know is this, if it doesn’t work, we will know it in first month, and since it costs nothing to promote as an affiliate, what is at risk? It will be the advertisers who will know if it works before the affiliates will, and being paid is the defining moment, so I think we all have to wait and see before ripping concept or company behind it.
PayPerClick-PayPerPlay.com
Amazing isn’t it, how the majority of the PPP ad slayers are either the ‘gurus’, or the adsense ‘kings’. Both it seems lack the wit to wait and see what happens before they start to crow ’scam alert’.
Amazing really, since many of these people were the first to screech in horror when Adsense first came on the scene. And yet these people are among the very few who earn decent money from Google Adsense. It is many of these people who clog the internet with their worthless, junk carrying Adsense sites.
It is many of these people who continue to peddle the same old garbage ebooks and marketing courses to unsuspecting ‘newbies’ – you know, the “X Marketing Report”; the “Y Business In a Box”; the “Z Turnkey Internet Business”; the “Rich Jerk” ( or should that be arsehole ); the ‘free’ website scams etc etc etc.’
The PPP opp is free to join, so by joining I would risk only that which I choose to pay towards promoting the opp to others. That is a risk that I’m prepared to take. So I think that I’ll go ahead and join, despite the dire warnings of doom. If in few months time the whole thing collapses around us then hey, you guys can crow all you like.
By the way I grew up in the 1960’s and 1970’s. The very decades in which we were told that commercial TV, with its auto playing ad intervals, would not last. Experts insisted that advertisers would never pay serious money for ads that could be turned off – ie the volume reduced, or channel switched. Huh, got that one wrong.
Experts insisted that advertisers would never pay serious money for ads that could be turned off – ie the volume reduced, or channel switched. Huh, got that one wrong.
Ah, but the big difference here is that on the internet, you can target one source to turn off, without affecting the rest of the experience. With TV, it makes no sense to keep turning the sound on and off constantly.
Having said that, this ideas is bound to be a popular monetisation method if its delivered properly – people don’t generally turn down easy ways to make money, which this certainly could be. And most internet users aren’t that tech savvy, so probably wouldn’t go around trying to block the source of the ads… unless it was put into something like an MS Internet Explorer ad blocker lol.
I don’t understand what the big deal is?
Is the real issue here being spammed by rookie marketers or the choice to turn your speakers down or off? Or is it the fact, that you are not on board? Do you feel its too late to get on board or are you just upset that Pay Per Play was not your brain child?
The way this article was written makes it sound, like everyone is an idiot and doesn’t know how to turn the volume down or off on the computer… I know the only time I have my speakers on are when I want to hear something from a video or mp3 file, otherwise my speakers are turned off anyway…
Is it everybody else’s fault that you want to sit around here and complain about other peoples ideas and work?
If it works? Fine! If it doesn’t, your at no loss… You invested nothing, whats the big deal?
—-If it works? Fine! If it doesn’t, your at no loss… You invested nothing, whats the big deal?—-
How about credibility with your list?
Voice2Page has tried their had at running an affiliate program and they failed to pay their affiliates for their efforts. Keep in mind they are the one handling the money.
I have wished Charles and Many of the affiliates good luck, but the demeanor of one of the “founders” in conversations and IM chats is comical and highly unprofessional.
Good luck to you you have built Charles a hell of a list if this flops but I hope you all make a million.
Interesting,
I have been on every forum on the internet trying to verify these claims that affiliates were stiffed, yet I find very little mention of it, so I have to question just how true this claim is. Sure, having both run an affiliate program, as well as promote many, I know there are issues on both side of business regarding missing commissions, or lost in the mail, etc. But really, how serious of an issue was this with so few documented cases. Every affiliate program has these issues, not just the former one mentioned here.
I still say it is worth promoting, and certainly worth beta testing, and if there are problems with commissions as claimed with former affiliate program, well, we will all know about immediately, so where is the harm in testing PayPerPlay, and if they screw up any commission payments, the whole world will hear about it, not just a couple naysayers claiming they supposedly didn’t get paid.
I have been a supporter and user of voice2page and netaudioads for quite some time now, actually before they came out with Play Per Play. I use the voice2page feature on my site http://www.collectmychecks.com because plain text pages are usually pretty boring and most people have a short attention span. Attention grabber graphics and video are becoming more and more popular and actually required to try and attract more visitors and hold them for any length of time.
So the internet audio concept makes perfect sense …ok try this…go turn on your TV and try and watch it with the sound off…pretty boring right.
You have to do something different to hold the visitors attention…why not make it more personable. The netaudioads is a great way to monetize your site and pretty ingenious if you ask me. They seem to have figured out a way to deliver information without competing with overpopulated sites and web page limitations.
The big picture appears to be that voice2page is trying to take the internet to the next level of internet communication with endless application possibilities. The facts seemed to be…the search engine giants like it, the advertisers like it, so therefore it will probably become mainstream pretty soon.
It does not make a whole lot of sense to try and find fault with the concept because it is probably going to be very successful regardless of the nit-pick negative comments.
Anybody heard whether voice2page is going public anytime soon…I think this would be a good stock buy.
If you have an opinion regarding what I have said about voice2page please forward your comments to their email box support@voice2page.com they may be interested in what you think.
Thanks Jerry,
Well stated, and I agree with what you stated, and your site is enhanced with your personal overview, it does make a difference.
Good luck to all,
Voice2page, where YOU personalise your page with audio, is vasty different from being hit with an ad when you enter a site, in my opinion.
The former has the potential to enhance the web page and hold my attention (learning more, without having to read on), the latter is likely to turn me away from the page. Or more likely just turn off my speakers.
It was not ment to be a comparison, just that the company has other products and a history. PayPerPlay is to be compared with PayPerClick, not Voice2Page which is a means in which to enhance your own business web site with voice related content to your product or service. Totally different, but both from same company.
Good luck to all,
Sorry Simon but …
“the latter is likely to turn me away from the page” – a FIVE SECOND AUDIO AD ?
Your opinion is just that – a personal view. There are countless numbers of people out there who won’t give a flying fig about hearing these ad’s on entry to a site.
PPP ad’s are a lot less likely to turn people away from a site than the assorted audio and video nightmares that leap from every page of some sites. STRATEGICALLY, SENSIBLY PLACED audio ad’s are highly unlikely to cause a website to lose visitors en masse.
People return to ’sticky’ or corporate websites because they either want or need to – customers are unlikely to turn away because of a brief audio ad. People visit small sites or sales pages because they are interested in the information or product contained. These generally visit once only, get the required info, then leave. They are unlikely to exit before getting the information that they were seeking, by which time the ad will have played.
You are not seriously telling me that you are going to leave your speakers off permanently because you might hear an tiny audio ad – you might miss something important
Or perhaps you’re going to wait until you hear the beginnings of what might be an ad, and then dive for the volume button.
I’ll repeat what other have already said: the arrival of Google adsense was greeted with the same type of bile by internet experts of the day. Many of these are now milking Adsense for all it’s worth, and pumping out crappy sites by the hundreds – thousands in some cases.
Bottom line is that these ad’s are now playing, and we are earning. How much ? Join us and find out
well guys i think its a grate idear. made a few pennies my self. You guys who need extra traffic can check out this social network site that shares its traffic with its members who have and which to drive extra traffic to their own money making site..!!
Block NetAudioAds was created for those who just hate landing on a web page and bamm audio starts playing, hidden audio and you cant do anything about it…
https://addons.mozilla.org/en-US/firefox/addon/9705
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