<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"
	xmlns:content="http://purl.org/rss/1.0/modules/content/"
	xmlns:dc="http://purl.org/dc/elements/1.1/"
	xmlns:atom="http://www.w3.org/2005/Atom"
	xmlns:sy="http://purl.org/rss/1.0/modules/syndication/"
	>
<channel>
	<title>Comments on: Back on the Grind: PPC Marketing</title>
	<atom:link href="http://www.ianfernando.com/2008/back-on-the-grind-ppc-marketing/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.ianfernando.com/2008/back-on-the-grind-ppc-marketing/</link>
	<description>I Make Money Online by Simply Failing at It! Read my mistakes so you don\'t have to do them! A online blog of mistakes and successes.</description>
	<pubDate>Wed, 07 Jan 2009 03:13:21 +0000</pubDate>
	<generator>http://wordpress.org/?v=2.7</generator>
	<sy:updatePeriod>hourly</sy:updatePeriod>
	<sy:updateFrequency>1</sy:updateFrequency>
		<item>
		<title>By: Ian</title>
		<link>http://www.ianfernando.com/2008/back-on-the-grind-ppc-marketing/comment-page-1/#comment-2928</link>
		<dc:creator>Ian</dc:creator>
		<pubDate>Mon, 10 Mar 2008 15:41:52 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/2008/back-on-the-grind-ppc-marketing/#comment-2928</guid>
		<description>&gt; GoogleLady
I am using some long tail and really do not go general on the campaign - I want to be vast but specific - I need to start to do landing pages more often too</description>
		<content:encoded><![CDATA[<p>> GoogleLady<br />
I am using some long tail and really do not go general on the campaign - I want to be vast but specific - I need to start to do landing pages more often too</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Googlelady</title>
		<link>http://www.ianfernando.com/2008/back-on-the-grind-ppc-marketing/comment-page-1/#comment-2927</link>
		<dc:creator>Googlelady</dc:creator>
		<pubDate>Mon, 10 Mar 2008 06:56:20 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/2008/back-on-the-grind-ppc-marketing/#comment-2927</guid>
		<description>Hello Ian,

I am really happy that you started again in PPC. Is usual to get depressed of some campaigns and  more if you have failing campaigns and no winners. But I will recommend (some ideas to brainstorm) to use long-tail keywords and not too general ones like "dating" or something similar.

By the way, every affiliate manager will tell you that direct link will convert well and some will tell you that will convert better, that's not true but direct linking is good to test if the program converts well and your time (and money) to design your landing page is worth.</description>
		<content:encoded><![CDATA[<p>Hello Ian,</p>
<p>I am really happy that you started again in PPC. Is usual to get depressed of some campaigns and  more if you have failing campaigns and no winners. But I will recommend (some ideas to brainstorm) to use long-tail keywords and not too general ones like &#8220;dating&#8221; or something similar.</p>
<p>By the way, every affiliate manager will tell you that direct link will convert well and some will tell you that will convert better, that&#8217;s not true but direct linking is good to test if the program converts well and your time (and money) to design your landing page is worth.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ian</title>
		<link>http://www.ianfernando.com/2008/back-on-the-grind-ppc-marketing/comment-page-1/#comment-2921</link>
		<dc:creator>Ian</dc:creator>
		<pubDate>Sat, 08 Mar 2008 12:59:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/2008/back-on-the-grind-ppc-marketing/#comment-2921</guid>
		<description>&gt; Wes
thanks bro - you been a lot of help so far!</description>
		<content:encoded><![CDATA[<p>> Wes<br />
thanks bro - you been a lot of help so far!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Wes Mahler</title>
		<link>http://www.ianfernando.com/2008/back-on-the-grind-ppc-marketing/comment-page-1/#comment-2920</link>
		<dc:creator>Wes Mahler</dc:creator>
		<pubDate>Sat, 08 Mar 2008 06:02:28 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/2008/back-on-the-grind-ppc-marketing/#comment-2920</guid>
		<description>BTW, I like the new theme!</description>
		<content:encoded><![CDATA[<p>BTW, I like the new theme!</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Wes Mahler</title>
		<link>http://www.ianfernando.com/2008/back-on-the-grind-ppc-marketing/comment-page-1/#comment-2919</link>
		<dc:creator>Wes Mahler</dc:creator>
		<pubDate>Sat, 08 Mar 2008 06:02:03 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/2008/back-on-the-grind-ppc-marketing/#comment-2919</guid>
		<description>Awesome to see you back in action, I'm sure you will make a killing this time man!  Let me know if you need any help, I just did that thing I was mentioning to you earlier about on leveraging the PPC account to help increase testing speed.</description>
		<content:encoded><![CDATA[<p>Awesome to see you back in action, I&#8217;m sure you will make a killing this time man!  Let me know if you need any help, I just did that thing I was mentioning to you earlier about on leveraging the PPC account to help increase testing speed.</p>
]]></content:encoded>
	</item>
</channel>
</rss>
