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Home » Case Study

Sexy Girls in Marketing Videos: My Stats

Monday, 18 August 2008 · Print Post 17 Comments

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Sex sells? Well I did a test with a video and I have posted the results. Well below you will see the results. The purpose of this post and case study is to see if traffic is good for any niche base on the sex appeal. I found a really beautiful girl and embedded it within my video. I basically talked about adding sex appeal to a marketing video and how it may help. Well I was kinda of surprise by the stats I have received.

Not only did I not get the views I wanted, my other videos has received far more greater views than this sexy video. Not too sure why. Maybe the girl wasn’t that cute? Or maybe the audience did not find it appealing. I made sure I used keywords to make sure I get put in a category with the other sexy girl videos, but found out later I was moved back to the marketing related videos. YouTube is interesting. Well below is the video I made, you probably saw this if you are subscribe to my YoutTube Channel.

YouTube Preview Image

Now I have the stats to show you. he stats is very interesting because I expected more traffic and expected some growth, but I saw an immediate drop. Should I maybe should have split tested the video to have the girl in the bigger picture and me in the smaller picture in picture. Might try that out. But it was interesting to see I did not get that much traffic from this specific video nor did I get the views I wanted. Does sex really sell? Maybe I should have split tested it with me being the smaller area.

BTW here are my stats:

The red line represent YouTube Traffic and the blue line represents overall stats from other sources such as myspace video, yahoo, revver, etc. So as you can see when I first published my video it did fairly well, then as the days come a long it just died. Maybe the audience was just not attracted to the girl in the small view or I as just making her look pretty bad. Well there other ways to test this theory. I can have an actual girl dance in the background, switch the picture in picture views, change the audio to just my voice and have the girl dance. Have the girl dance and just add my water mark? So many ways to test. Well it was a cool case study I think.


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17 Comments »

  • JasperP said:

    Man, I had to watch that twice. I couldn’t even focus on what you were saying!

  • Nick Throlson said:

    haha good post Ian to be honest my 5million hit vid almost 6 now I think it was pure luck. Also a great vid that people liked a lot also some good key works ranks in google SEO #1 for hot girls boobs so thats where the vid gets a lot traffic lol

  • scatterhaiku said:

    interesting marketing there. :D hope you enjoyed yourself :D

  • Techustle said:

    Tried something similar last year to see if I could get more traffic. It did create a buzz with my friends but as far as new traffic no dice. Now that the video is almost a year old it may be time to take it down. I did get some comments recently where people felt the video was cheesy and to obvious in its use of sex to sell. Check out and let me know what you think:

    http://techustle.com/13/video-review-iphone-headset/

  • Sumit Ojha said:

    Hi, Well, This is really nice work, I like it and I also bookmark this one… Anyway, this website is also awesome, Layout it cool… Keep up this good work :) – Sumit Ojha plz also visit my site http://www.glowindia.com

  • nick said:

    this is certainly true, a sexy babe will always win on the web. interesting experiment, very well worth while.

  • Suicide Girl said:

    very good, very like

  • Pop said:

    A great post. I’ve always wander does a sexy advert reallyhelp to gain more traffic?I agree that by putting sexy advert can help to boost your traffic. I’m not sure also why but sometimes it really works.

  • Scoop said:

    I still the motto that sex sells still applies. However I think the success of your campaign is dependent on what your trying to market. In certain industries tend to have a certain demographic such as age and gender in the industry and maybe a sexy woman doesn’t appeal to them. I think we know that sex sales for example Godaddy uses good looking women to market their products.

    Trade Show News

  • Donny said:

    Sexy add really help to get more traffic. This new era is more to social communication. People are more interested in viewing sexy ads rather than concentrating on the original post. The main thing is more traffic.

  • Rahul Jadhav said:

    Man that was an amazing chick. Sorry dude but i couldnt concentrate on what you were saying

  • Ian (author) said:

    > Rahul

    lol dont think anyone was able to – they just closed me out. lol

  • inchirieri auto said:

    can t see the video?

  • Ginger Silvanus said:

    Personally I do not think they are that bad. Find the files you are looking for at all-shares.com the most comprehensive source for free-to-try files downloads on the Web

  • sex movie said:

    Why do women like play boy kind of a characters?

  • Foraje said:

    People do alot of things for traffic

  • Dubai escort said:

    Sex sells very well – ask the Dubai escorts I speak to every day. Perhaps you had the wrong target audience? Like using a sexy girl when your audience is predominantly homosexual.

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