Banking Off the Trend of the Jonas Brothers
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So this weekend was pretty interesting and fast paced I guess you can say. The reason is because there was a spike in a trend in traffic that was worth taking advantage of. This weekend the Jonas Brothers Youtube account got suspended. So I wanted to see if I was able to get a good CTR and see if I can make money off this trend.
So what I did was take advantage of this trend by simply creating a simple LP and putting an email offer behind it. The LP I decided to go with was a basic Poll Landing Page. It was a basic controversy question I posed and also decided to post a pic of the Jonas Brothers as well as create content for the LP. In essence this poll did fairly well.
Now how did I know that the Jonas Brothers Youtube account would get suspended and how was I able to react rapidly to it? Well there are a bunch of things that are opened on my monitors that I watch every so often, I am basically watching trends on the internet.
Now, I was able to take advantage of this surge of traffic by watching trends on my PC and seeing what is happening. You can say I almost can tell the future. But Saturday morning I was on Youtube to just see anything new and saw that the Jonas Brothers did a ‘Single Ladies Dance’, interesting. Literally mid day there was a rise in conversation about this video.
The thing about this is that people that are in a frenzy about this issue are willing to take a type of action because they want to see these guys account get re activated and ofcourse die hard fans. So take advantage of their emotions and bank off it.
The thing is this type of traffic is rapid, meaning the surge of traffic only happens at one point and then periodically dies. It doesn’t die in days but in minutes or even hours, so taking advantage of this is important as long as you can spot the trend of a niche, in this case Jonas Brothers.
Since I have a poll and these users are fast reacting, you need a simple offer that will be related and will convert. I usually use email submits on these and rotate. It makes it a fast response and easily gets the user in and out.
…hmm I think I started writing this backwards, wanted to talk about finding trends
Well how did I know Jonas Brothers was going to be a good traffic source to risk my time. Well celebrities are always being followed and always getting into some sort of trouble and if they do, there is a controversy online. From seeing the Single Ladies Jonas Brother Video version on the front page of Youtube, I figured it would be watch a bunch of times. But I don’t do any ‘Make Money Online from Youtube’ schemes. So I just let it be.
Then I saw a specific keyword that is so general you would skip it but it related to the Jonas Brothers. It was on the retweet radar, which you should be following for conversation trends. Then again appeared on TwitScoop. I was like damn this might be worth attacking.
Once it started to become viral, I saw another keyword which lite the sky and I knew I needed to some how take advantage of this. The lesson here is basically watch trends that are happening in real time, they are very valuable and for a short time only.
Ian is this whole post a big excuse for the fact that you were actively watching Jonas Brothers on YouTube? We learn something new about you with each new post
shhhhhhhhhhhhhhh
[...] the original: Ian Fernando » Banking Off the Trend of the Jonas Brothers RelatedBookmarksTags The Cosmic Kid: The Jonas Dilemma… I love the Jonas Brothers. I do. [...]
This is useless, save us time and dont even post this crap!
I think nothing is useless,somewon can teach a lesson from. it
I agree with you Ian, we should take short advantage of the current trend, it could brings your traffics sky-rocket. But we all know this type of traffics doesn’t last longer, anyway, enjoy it.
Regards,
Lee
That’s crazy that a famous Star’s youtube account was banned, but that is awesome you were smart enough to capitalize on that. I have been able to capitalize on one of my websites, I already had it established, and a big event happened as a result it spiked big time in traffic. It was more of a luck thing… but still…. It went from having an average of 100 visitors to 5,000 visitors in one day, that is a huge increase!
Till then,
Jean
Hey Ian, I am happy for you that you were able to pick up on the trend and take advantage on that. I am not sure if you intend to go more beyond this post with this particular case study, but it would be really awesome if you could share some more details on the end results of your Case study into picking up trends. No need to share the keyword or anything like that but perhaps putting some numbers to this would be really great
-Randy
Solid info, but if you don’t mind asking…did you profit from the polls? Care to share numbers? What sorta traffic did you use as it generally takes time for a campaign to be approved on the engines…
Current buzz and latest issues generates sudden increase in traffic. That is the way the blog goes around.
are you using search ppc to promote? I can think of a number of ways, but thinking that’s likely the fastest
> shawn
i throw it up on facebook (with the hopes to get it approved fast) and/or do a viral form with twitter
Great insight! Thanks for sharing.
Its not so much interesting but there is lesson in it. If we read it seriously.
can’t say any thing about this post. Its a average post. I thinks its not yours because I had read your all posts.
lol baby, you’re totally mad
@Jeux de cuisine— Hi, nice photo man. Never change it.
Every piece of information is interesting in its way and reflects the development of different sides of the life from which one may take lessons.
Did you profit from the polls? Care to share numbers? What sorta traffic did you use as it generally takes time for a campaign to be approved on the enginesâ?¦
Current events and recent trends tends to give more money.
Im using google trends for trend checking.
Its really true, now I am thinking of having a blog that discusses the latest trend and issues all over the world.
Trend checking is one of the method most marketers now using. I never tried it, going to try it for getting some more traffic.
Too bad the Jonas brothers are quite annoying o_o. Say, isn’t one of them that has the “promise ring”? -_-
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