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	<title>Comments on: Product Launch: Write for 3 Types of Buyers</title>
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	<link>http://www.ianfernando.com/2009/product-launch-write-for-3-types-of-buyers/</link>
	<description>Affiliate, Entrepreneur, Traveler, Pimp</description>
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		<title>By: gas rebate cards</title>
		<link>http://www.ianfernando.com/2009/product-launch-write-for-3-types-of-buyers/#comment-5924</link>
		<dc:creator>gas rebate cards</dc:creator>
		<pubDate>Sun, 14 Jun 2009 01:27:49 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/?p=1100#comment-5924</guid>
		<description>So I guess its naive readers, scrollers, visual readers, and not ladies, med and the disabled... lol . I think a combination of scrolling and visual reading is commonly seen in people who are not looking to spend too much time on the page. These can be the toughest to sell to.

-Randy</description>
		<content:encoded><![CDATA[<p>So I guess its naive readers, scrollers, visual readers, and not ladies, med and the disabled&#8230; lol . I think a combination of scrolling and visual reading is commonly seen in people who are not looking to spend too much time on the page. These can be the toughest to sell to.</p>
<p>-Randy</p>
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		<title>By: atul chatterjee</title>
		<link>http://www.ianfernando.com/2009/product-launch-write-for-3-types-of-buyers/#comment-5583</link>
		<dc:creator>atul chatterjee</dc:creator>
		<pubDate>Tue, 12 May 2009 06:18:38 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/?p=1100#comment-5583</guid>
		<description>Thanks a lot Ian. I had noticed that sales pages as distinct from lead generation pages are so similar. Obviously most of these copywriters also know these tricks. You have educated me at least. I tend to agree that there are all three types of readers. If a person is taking a considered decision on the product, (s)he may read each word of the sales page. otherwise it could be just the large visuals. some may want to read the benefits section closely still others the testimonials. Thanks a lot for this post.</description>
		<content:encoded><![CDATA[<p>Thanks a lot Ian. I had noticed that sales pages as distinct from lead generation pages are so similar. Obviously most of these copywriters also know these tricks. You have educated me at least. I tend to agree that there are all three types of readers. If a person is taking a considered decision on the product, (s)he may read each word of the sales page. otherwise it could be just the large visuals. some may want to read the benefits section closely still others the testimonials. Thanks a lot for this post.</p>
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	<item>
		<title>By: Jorge Corrochano</title>
		<link>http://www.ianfernando.com/2009/product-launch-write-for-3-types-of-buyers/#comment-5553</link>
		<dc:creator>Jorge Corrochano</dc:creator>
		<pubDate>Tue, 05 May 2009 05:42:24 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/?p=1100#comment-5553</guid>
		<description>*Ian* You Are the Man...One of the Best post I&#039;ve 
                     Come upon in a long time, so simple but at the 
                     time very profound....the way you broke down the
                     THREE TYPES of visitors and just how to get them
                     more then just look was reality in the making...
                     Well Done.</description>
		<content:encoded><![CDATA[<p>*Ian* You Are the Man&#8230;One of the Best post I&#8217;ve<br />
                     Come upon in a long time, so simple but at the<br />
                     time very profound&#8230;.the way you broke down the<br />
                     THREE TYPES of visitors and just how to get them<br />
                     more then just look was reality in the making&#8230;<br />
                     Well Done.</p>
]]></content:encoded>
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	<item>
		<title>By: Terrance Charles</title>
		<link>http://www.ianfernando.com/2009/product-launch-write-for-3-types-of-buyers/#comment-5551</link>
		<dc:creator>Terrance Charles</dc:creator>
		<pubDate>Tue, 05 May 2009 04:26:32 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/?p=1100#comment-5551</guid>
		<description>Great Post Ian, that&#039;s one tip that I see some people not using on their sales letter. Whenever I write sales copy, I make sure that it stands out for everyone, from bigger order image buttons, to text link order buttons, it all makes a difference.

Terrance Charles
http://terrancecharles.com/blog</description>
		<content:encoded><![CDATA[<p>Great Post Ian, that&#8217;s one tip that I see some people not using on their sales letter. Whenever I write sales copy, I make sure that it stands out for everyone, from bigger order image buttons, to text link order buttons, it all makes a difference.</p>
<p>Terrance Charles<br />
<a href="http://terrancecharles.com/blog" rel="nofollow">http://terrancecharles.com/blog</a></p>
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		<title>By: King Rosales</title>
		<link>http://www.ianfernando.com/2009/product-launch-write-for-3-types-of-buyers/#comment-5548</link>
		<dc:creator>King Rosales</dc:creator>
		<pubDate>Mon, 04 May 2009 16:24:51 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/?p=1100#comment-5548</guid>
		<description>Hey Ian,
great blog btw. This is a great post; one I havent seen before because it not only addresses creating a call to action to your visitors, but for three different types of visitors.
great job with all your success and hope you all the best.</description>
		<content:encoded><![CDATA[<p>Hey Ian,<br />
great blog btw. This is a great post; one I havent seen before because it not only addresses creating a call to action to your visitors, but for three different types of visitors.<br />
great job with all your success and hope you all the best.</p>
]]></content:encoded>
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	<item>
		<title>By: Ricky Peterson</title>
		<link>http://www.ianfernando.com/2009/product-launch-write-for-3-types-of-buyers/#comment-5546</link>
		<dc:creator>Ricky Peterson</dc:creator>
		<pubDate>Mon, 04 May 2009 07:35:05 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/?p=1100#comment-5546</guid>
		<description>Very much necessary point in order to keep all 3 segments in mind while writing.</description>
		<content:encoded><![CDATA[<p>Very much necessary point in order to keep all 3 segments in mind while writing.</p>
]]></content:encoded>
	</item>
	<item>
		<title>By: Ian</title>
		<link>http://www.ianfernando.com/2009/product-launch-write-for-3-types-of-buyers/#comment-5542</link>
		<dc:creator>Ian</dc:creator>
		<pubDate>Mon, 04 May 2009 02:39:04 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/?p=1100#comment-5542</guid>
		<description>&gt; desmond
you are right most will look real quick - but you cant cancel out the readers that want to read your story.</description>
		<content:encoded><![CDATA[<p>&gt; desmond<br />
you are right most will look real quick &#8211; but you cant cancel out the readers that want to read your story.</p>
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	<item>
		<title>By: Jani G</title>
		<link>http://www.ianfernando.com/2009/product-launch-write-for-3-types-of-buyers/#comment-5538</link>
		<dc:creator>Jani G</dc:creator>
		<pubDate>Sun, 03 May 2009 17:13:31 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/?p=1100#comment-5538</guid>
		<description>It&#039;s true , you need to keep all 3 types in mind. Because if you don&#039;t you 
Are losing sales. But need to make it all flow together.</description>
		<content:encoded><![CDATA[<p>It&#8217;s true , you need to keep all 3 types in mind. Because if you don&#8217;t you<br />
Are losing sales. But need to make it all flow together.</p>
]]></content:encoded>
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	<item>
		<title>By: Desmond Ong</title>
		<link>http://www.ianfernando.com/2009/product-launch-write-for-3-types-of-buyers/#comment-5537</link>
		<dc:creator>Desmond Ong</dc:creator>
		<pubDate>Sun, 03 May 2009 16:48:45 +0000</pubDate>
		<guid isPermaLink="false">http://www.ianfernando.com/?p=1100#comment-5537</guid>
		<description>I personally think most readers are either scroller or visual readers. It&#039;s hard to find one that actually glue their eyes to my salesletter and go through word-by-word while agreeing with what I&#039;m saying in my newsletters.</description>
		<content:encoded><![CDATA[<p>I personally think most readers are either scroller or visual readers. It&#8217;s hard to find one that actually glue their eyes to my salesletter and go through word-by-word while agreeing with what I&#8217;m saying in my newsletters.</p>
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