What Time of Day are you Making Money?

March 20, 2008

When you are looking at promoting a service that is seasonal or even a regular product, what time of day are you making the most money, the most conversions? Sometimes you do not want to promote your publisher for the whole day especially in PPC. You want to have a good CTR, so you should show your ad when it is the most optimal for your buyers. After testing a campaign for a week, I found parts of the day I was getting low conversions where another part of the day I was getting more conversions. This... [Read more]