I have been talking about Push Notification campaigns for a while now. I argued with myself that it can not be ‘botted’ – meaning that it would be hard for a bot to crawl these ads.
Why? Simple. They are not on a website to crawl, they are on devices. These alerts happen off the browser most of the time.
Until today, the good team at Anstrex has been listening to some of my feedback on Push and they have delivered to give out a product that can help with your push notification campaigns.
Like any ad spy tool, this is a tool that can provide you with a lot of information. It is that information which can help you decide what to do next on your campaign or just outright copy.
Not only do they listen to these networks, but they also cover these networks in about 92 countries. Most of my own push advertising was happening overseas, so this is a solid way to find which country can be profitable from the start.
Again this is a spy tool to help you find profitable ads on the push advertising network. It will provide information such as the creative, the landing page, and with Anstrex push spy tool, you can even see the CPC bid history.
The CPC bid history is a very powerful tool to see how a campaign is doing, high bids can be very competitive but also can mean ROI. Maybe there are gaps because someone is testing the market and your chance to get in.
This is a function that I think is a powerful one as some push ad networks seemingly do a spread bid or average bid.
There are a lot more functions in Anstrex push spy platform. If you have read my comparison on native spy between Anstrex and AdPlexity, you can see there is a lot of functions which can help you determine if your spying will result in an ROI.
The team at Anstrex does not hold back any data. They want to give you the data and let you decide on that data. You will see a lot of similarities between Anstrex Native and its Push platform because the data is what is important.
I will do a full review on it as it does have a lot of features that are useful and will definitely help you get started in the push advertising space.