MOBIPIUM Unveils New Interface for their Affiliates - My First Impressions

By Ian Fernando

Innovation is the spark of any good platform. Sometimes changes are a bad thing but in the end, it usually is good as long the goal is to help the affiliate and the industry. Even affiliate networks have to evolve to the needs of their affiliates and advertisers.

It has been a long time coming and MOBIPIUM has recently updated its front-end user interface. The new dashboard provides new information such as mirroring today's data to previous dates. As you can see you have everything you need at your disposal to make sure you have the information you need at your fingertips.

Stats to any affiliate or marketer is super important. This is why MOBIPIUM has upgraded its front-end interface to show you all the necessary information once you are logged in. You are greeted with the top increasing/decreasing geos as well as the increasing/decreasing offers.

This gives you your overall view of your performance and how well your campaigns are doing. Immediately giving you a view of where to focus your time on what geo or even offers.

Having a birds-eye view is important but viewing in a bit more detail is also critical. MOBIPIUM nows puts the hourly clicks and conversions on your dashboard as well. You can now see your performance over a 24 hour period and decide where you should start increasing your bid.

From clicks to conversions to revenue, having this hour-by-hour comparison is important to your campaign strategy. It allows you to pinpoint focus on ad spend if needed.

Diving deeper means comparing performances over time. This feature is different from most networks as it gives you a category listing. MOBIPIUM has data on conversions and you just need to know where what type of filters to utilize.

It allows you to find performances you might have missed. A small CPA offer might outperform a high-paying CPA offer and you probably would not recognize it.

One main feature I found interesting was landing page previews, this is critical because there are times you just want to push an offer and not deal with creating your own landing pages. MOBIPIUM already has worked with their own offers and knows what is currently working, they are open to showcasing their landing pages with you.

You chose your offer and then chose an LP you wish to push. No need to create your own when MOBIPIUM already has high converting ones already working for them.

Last but not least, if you are lazy like most affiliates, just use a smart link. Smartlink systems are designed to check the user's current situation base on the device, time, location, etc, and then send them an offer most likely that will convert. Remember the affiliate network, MOBIPIUM, have this information and they know which user settings to offer converts.

Having this information without demographics can yield a converting lead.

If you do not have an account with MOBIPIUM SIGN UP HERE to get started.

Ian Fernando
Involved in the internet space since 2002 and have been through the ups and downs of this online industry. I am a traveling digital nomad, media buyer, online strategist, and many more online titles.

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